Monday, March 2, 2009

Mobile Internet search engine use jumped +14%



° Will I ever use my mobile to surf the web ?
° ABI Research: Mobile Internet search engine use jumped 14% between 2007 & 2008

According to surveys conducted by ABI Research in 2007 and 2008, 70% of respondents used their mobile phones to access information through Internet search engines last year, representing a substantial 14% increase over 2007.

Commenting on the findings, ABI’s senior analyst Jeff Orr said: “Use of the mobile phone goes well beyond voice calls. A significant percentage of respondents say they use their handset for mobile email and web access, reflecting the broader access to inexpensive or all-you-can-eat mobile data services in the US.”

The surveys, each of which sampled more than 1000 mobile phone users in the United States aged 14-59 and across a wide range of demographic profiles, were conducted in November 2007 and December 2008. As a result, ABI prepared a report titled “US Mobile Email and Mobile Web Access Trends” and you can find out more about it from : http://www.intomobile.com/2009/03/01/abi-research-mobile-internet-search-engine-use-jumped-14-between-2007-and-2008.html

No comments:

Post a Comment